ArsenalMen's Away Shirt 2023/24
- Brand
- adidas
- Season
- 2023/24
Men's Away Shirt 2023/24
The design
The jersey presents a striking aesthetic with a vibrant neon yellow backdrop covered in winding black graphics. These fluid lines mirror the streets of Islington, mapping out the club's home borough. Soft blue trim decorates both the collar and the sleeve cuffs to complete the palette.
The details
Built with modern athletic demands in mind, the match-worn version incorporates adidas's breathable HEAT.RDY technology. For supporters, the replica version utilizes moisture-absorbing AEROREADY materials. The entire construction relies on fully recycled polyester to support environmental sustainability.
The story
This release is heavily anchored in Arsenal's north London heritage. The map motif represents the physical paths fans travel when venturing out from Islington to support the team on the road, linking their local identity directly to their away-day journeys.
The launch
Unveiled during the men's preseason tour in the United States, the kit was introduced with a highly creative promotional video. The campaign spotlights several prominent Arsenal-supporting music artists and cultural figures from north London, sound-tracked by a pirate radio station concept named Islington FM.
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About the club
Arsenal
Arsenal is a football club based in London.
- Based in
- London, England
- Shirts archived
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Sources & credits
Material and images on this page come from the following sources.
- Arsenal release new 2023/24 men's away kit — Official press release · Arsenal FC
- Kitlist recreation · AI-generated — Images